5 Powerful, but Little-Known Tips for Selling A Home in a Down Economy
You’re ready to sell your home and so you’ve hired the best REALTOR® for your home and priced it right. You’ve also decluttered your home and cleaned top to bottom, made necessary repairs and freshened up the outside, too, to give your home an advantage so that it won’t languish on the market with the thousands of homes that are for sale as well. But what else can you do?
Phoenix, Arizona, REALTOR®, Christa Lawcock, offers some powerful but little known tips for homeowners to help their home stand out from the crowd and sell quicker in any economy.
1. Give your home a unique and memorable name! Most home buyers will see at least 7 homes on any one day. With the high number of homes on the market, a homebuyer may see as many as 100 homes before they make an offer!
Don’t let your home get lost in the blur. By giving your home a name, you’ll increase the likelihood it will be remembered. Use a name like “Casa Blanca” or “The Bear House” or pick a name that reminds you of your home. Make sure you have a professionally-made sign posted outside the front door which will truly make a positive first impression.
2. Get your neighbors involved! Have a “Pick Your Neighbors” pre-listing party and ask them to invite all of their friends to come. Your neighbors already have a vested interest in the neighborhood, so why wouldn’t they want their friends to have the first opportunity?
3. Let the sunshine in! Open all the drapes and blinds and turn on the lights. Light makes a house look bigger and more visually appealing.
4. Make it seamless. You can do this by visually connecting rooms via color, theme, or even sound. For example, tuning radios, the television, and even computers to the same station can make moving from room to room seem less disjointed.
5. Create comfortable sitting areas. Cookies baking in the oven are a REALTOR® favorite because they make the home smell great. Go the extra step, though, and place a platter of cookies in the room with the best view or feel, along with some small bottled waters, pretty paper napkins, and a small sign thanking them for seeing your home and inviting them to sit down and enjoy some snacks.
Don’t limit yourself to the kitchen, or even the inside of the house! If the best views are from the Master Bedroom, bring in a small bistro table; if it’s the patio, place the platter there. The point is to capture their attention and make them comfortable. While they’re sitting, they’ll take in the view or the feel of the home, which is, after all, what you want!
The first three weeks that a home is on the market are the most critical period for selling it. It gets the most exposure during this time, and the most showings, too. By having your home priced correctly and ready from day one, using a reputable and experienced REALTOR® and using some of these little known, but powerful tips, you will optimize your chances for selling as quickly as possible.
About Christa Lawcock:
Christa Lawcock, REALTOR®, CNE, ABR, e-PRO, MRE, is the Director of Marketing and Associate Broker for Principal Residential Group LLC, a full service boutique real estate firm in Phoenix, Arizona specializing in Central Phoenix, North Central Phoenix, Arcadia, Willo District, Encanto Palmcroft and Historic Phoenix Homes. They founded and run several monthly real estate tours in the valley include the Central City REALTOR® Tour, The Urban REALTOR® Tour and the Central Phoenix/Biltmore/Historic Phoenix Buyers Open House Tour.
They are located at 3113 N. 3rd street, Phoenix, Arizona. http://www.prarizona.com. 602-258-4416. Follow their blog at http://www.principalresidential.wordpress.com. Connect with them on Twitter at http://www.twitter.com/christalawcock.
